The Fierli farm is located in the countryside of the Sienese Valdichiana, in the green countryside surrounding the village of Bettolle in the municipality of Sinalunga. It is a family-run farm that breeds Chianina breeds, Cinta Senese pigs and local pigs for five generations. Chianina is an ancient bovine reared in Italy for more than 20 centuries, an autochthonous breed of the fertile plain of Vadichiana. Up today it is considered one of the best meats in the world. The flesh of the Fierli breeding farm is recognized by the brand "White Vessel of the Central Apennines" PGI guaranteeing the quality of the meat and the stages of breeding. IGP is the only EU-recognized quality brand for beef. Another breed of their breeding is the Cinta Senese: an Italian pork typical of the Tuscan areas. All the animals have their own free space to graze in the structure. A company that is not based on quantity but on quality of meat: from livestock feeding to animal care.